TV

Product Overview

Yahoo!7 TV is the number 1 TV website in Australia, showcasing all of the hottest shows from the Seven Network plus Australia’s favourite TV Guide

Video Content
Yahoo!7 TV streams more than 1.5 million videos every month, which is a combination of sneak peeks, recaps, full episodes, behind the scenes materials and also exclusive interviews.
Photos Galleries
We cover all the major TV events like the Logies plus behind the scenes photos from all your favourite TV shows on Seven.
Interviews
Interviews with key cast members about their storylines and what’s happening in their lives away from set.
Blogs
Regular Blogs from key cast and crew.
Community
Engaging feedback tools include comments and messageboards for fans to share, plus the ability to direct questions to their favourite cast member.
Features
Other features on TV websites include factsheets, screensavers, fan cards, episodic descriptions and also internet radio stations.

Audience Overview

Yahoo!7 TV reaches more than one million Australians each month, who consume over 15 million page views and have engagement levels on properties such as the TV Guide with 20 pages per user and Home and Away with over 15 minutes time spent.

Unique advertising and sponsorship opportunities

Very successful sponsorship campaigns have been run in conjunction with Channel 7 and Pacific Magazines, which include competitions, exclusive photo shoots with the cast and content tailored to the sponsor’s brand.

Competitions
Competitions can feature advertiser’s brands and products in an engaging environment where people have come to be entertained. Cross platform competitions can include integration of talent.
Newsletter
Sponsorship of the fortnightly TV newsletter with 85,000 subscribers and weekly Home and Away newsletter with 38,000 subscribers are available

Ad Units

• Medium Rectangle
• North Leaderboard
• South Leaderboard
• SKY (TV Guide only)
• Video pre-rolls
• Floating Ad Display on TV Home Page

Sponsor Ad Units

• NT1 (Sponsor Banner)
• Gutters (Take over the entire background of our TV home pages)
• BTYB