Flash Guides
Download the Flash Creative Instructions Guide
(these are standard for all Flash creatives)
Download the Advanced ActionScripts Guide
(for Flash creative using file loading, multiple clickthroughs, forms and local connection objects)
Creative Gallery
Yahoo!7 offers advertisers the creative showcase to display the best online media campaigns.
Sample: Click here
Full Banner 468x60
| Image Types : GIF, JPEG, FLASH | File Size : Standard – max 20kb |
| Width: 300 pixels | Height: 250 pixels |
| Animation Allowed: Yes | Animation Time : 15 seconds limit |
| Delivery Lead Time: Standard Ads - 4 days, Rich Ads - 5 days | Frame Rate: Max 24 frames per second |
| 3rd Party Ad Serving Allowed: No | Border: all creatives must have a border |
| Sample: Click here | |
Half Banner 234x60
| Image Types : GIF, JPEG | File Size : Standard – max 20kb |
| Width: 234 pixels | Height: 60 pixels |
| Delivery Lead Time: Standard Ads - 4 days, Rich Ads - 5 days | Animation Allowed: No |
| 3rd Party Ad Serving Allowed: No | Border: all creatives must have a border |
| Sample: Click here | |
Standard Specifications:
Animation
• Animation may run for 15 seconds. After 15 seconds uninitiated movement must stop. No strobing effects within banners are allowed.
HTML
• HTML code cannot exceed 3k.
• 2 images maximum, total file size of images cannot exceed 20k.
• Client-side imagemaps are acceptable and must be provided by the client.
• Forms tags in HTML code must use "get" in the method.
Flash
• Download the Flash Creative Instructions Guide (these are standard for all Flash creatives)
HTML/DHTML/Javascript Ad
• All Javascript creative is reviewed on a case-by-case basis. Javascript code cannot exceed 3 kbytes.
• If Javascript code exists with HTML, then the total filesize cannot exceed 3 kbytes.
• Javascript files may be referenced remotely in which case the remote javascript file can be a maximum of 6 kb.
• 2 images maximum, total file size of images cannot exceed 20kbytes.
• All actions must be initiated by user click. No mouseover starts.
Linking URL
• Linking URLs must be domain name based and cannot be the IP address (i.e., http://207.123.456.78 )
Java
• All Java creative is reviewed on a case-by-case basis.
• Javascript and HTML accompanying the Java applet must not exceed 3kb in file size.
• All actions must be initiated by user click. No mouseover starts.
• Yahoo must be able to track user click-thrus. Yahoo!7 will help advise developers on how to implement this.
• Java banners may not exceed 50K. This includes all primary and supporting files (.gif/.cab/.jar etc.).
Rich Media Options:
No Rich Media