Mobile (WAP) Ads

Image Types : GIF, JPEG or PNG	File Size :  See chart below
Width: See chart below	Height: See chart below
Animation Allowed: No	Animation Time: N/A
Delivery Lead Time: Standard Ads - 5 days	Frame Rate: N/A
3rd Party Ad Serving Allowed: No	Border:All creatives must have a border
Image Sample: Click here	Page Sample: N/A

Placement Options:

Yahoo!

• WAP Front Page
• WAP Messenger
• WAP Mail
• WAP Home and Away

Standard Specifications:

Requirememts

• Ad can be image only or image and text link.

• Clickthrough URL should be supplied for Advertiser's WAP site.

Dimensions & File Sizes

• 4 different sized images are required to allow to render the ad correctly on a variety of different devices

• 4 different call to actions (text links) with varying character limits (optional)

Rich Media Options:

Advertising Submission Guidelines & Policies