Flash Guides

(these are standard for all Flash creatives)

(for Flash creative using file loading, multiple clickthroughs, forms and local connection objects)

Creative Gallery

Creative Gallery

Yahoo!7 offers advertisers the creative showcase to display the best online media campaigns.

More Creative Executions

3rd Party Vendor Acceptance Matrix

Please see table below for details on vendors allowed and format requirements based on creative type. Third Party Ads for homepage from below vendors are tested based on the following criteria:

  • Completely within spec
  • Performance and security evaluation
  • User experience evaluation

All other 3rd party vendors are not allowed due to performance and security considerations. If you wish to bring a new vendor onto the homepage, please email aunz-adtech-team@yahoo-inc.com so the approval and evaluation process can be started. Please check this site regularly to see any updates on approved third parties.

  • We do not run rich media on the home page on the weekends or public holidays unless it is a re-run of one that has previously run on a week day.
  • As with all rich media, the creative lead time is 10 days
  • Please be sure to submit the correct tag format for the creative you wish to serve, such as iframe tag for all standard and non-expandable Rich Media creative and script format tags for expandable/OTP type creatives etc.

    If you would like more detail regarding the reason for this, please refer to the document located here


  • Third Party Vendor's currently allowed on AU Homepage


    Vendor Standard
    (IFRAME)
    Non-Expandable
    (RICH MEDIA IFRAME)
    Expandable/OTP/Other
    (RICH MEDIA JAVASCRIPT)
    EyeBlaster
    DONE Yes
    DONE Yes
    DONE Yes
    DoubleClick/Motif
    DONE Yes
    DONE Yes
    DONE Yes


    Third Party Vendor's currently allowed across network (excludes AU Homepage)


    Vendor Standard
    (IFRAME)
    Non-Expandable
    (RICH MEDIA IFRAME)
    Expandable/OTP/Other
    (RICH MEDIA JAVASCRIPT)
    Survey
    Atlas
    DONE Yes
    DONE Yes
    DONE Yes
    NOT DONE No
    DoubleClick/Motif
    DONE Yes
    DONE Yes
    DONE Yes
    NOT DONE No
    Eyeblaster
    DONE Yes
    DONE Yes
    DONE Yes
    NOT DONE No
    Eyewonder
    TESTING Testing
    TESTING Testing
    TESTING Testing
    NOT DONE No
    Facilitate-Eyewonder Universal
    TESTING Testing
    TESTING Testing
    TESTING Testing
    NOT DONE No
    Facilitate
    DONE Yes
    NOT DONE No
    NOT DONENo
    NOT DONE No
    Mediaplex
    DONE Yes
    NOT DONE No
    NOT DONE No
    NOT DONE No
    Right Media
    DONE Yes
    NOT DONE No
    NOT DONE No
    NOT DONE No
    Factor TG
    NOT DONE No
    NOT DONE No
    NOT DONE No
    DONE Yes


    *There may be exceptions where we will look at vendors on a Case by case basis, however please note that this requires an extra 5 day's lead time for QA. It's also important to take into account that for untested and unapproved third parties, the validity of a third parties stats cannot be guaranteed.

    Please contact us here at Ad technology via the link here if you wish to go through a Third Party that's not listed, for more information and to check on the possibility of running a trial campaign for the nominated unapproved Vendor.

    **Technologies under testing or not yet tested are not accepted

    Advertising Submission Guidelines & Policies


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